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New Glucerna® Crispy Snack Bars Offer Tasty New Option For People With Diabetes
Publish Date : 9/8/2004 3:52:00 PM   Source : SkinCareIndia Health News

Abbott Laboratories’ Ross Products Division announced today the launch of Glucerna® Crispy Snack Bars, the latest addition to the Glucerna family of bars and shakes, specifically designed for people with diabetes.

In response to consumer demand for a crispy bar with lighter flavors and more texture, the new Glucerna Crispy Snack Bars are available in two delicious flavors, with a crunch! The pocket-sized bars are designed as an on-the-go mid-morning, afternoon or evening treat between meals.

"People with diabetes know how challenging it can be to find snacks that taste good and are good for you," said Anna Buckingham, product manager, diabetes consumer marketing, Ross Products Division. "Glucerna products are an increasingly popular choice because they satisfy without the unwanted peak in blood sugar when consumed as part of a diabetes meal plan. We think chocolate lovers will savor the new fudge graham Glucerna Crispy Snack Bar, with its sweet, crunchy center wrapped in a creamy chocolate coating. Additionally, those looking for a light, fruity treat will enjoy the strawberry yogurt Crispy Snack Bar."

The two flavors of the new Glucerna Crispy Snack Bars join the complete line of Glucerna Bars and Shakes in receiving the American Culinary Institute Best Taste Award.

The Glucerna team is committed to creating and bringing to market new and innovative nutrition products for people with diabetes. Glucerna Bars and Shakes are clinically shown to help manage blood sugar levels as part of a successful diabetes management plan. Glucerna products offer a nutritious alternative for people with diabetes looking for easy, convenient options as part of a meal, as snacks, or as delicious meal replacements.

"Keeping blood sugar levels in control on a day-to-day basis requires a successful diabetes management action plan, including exercise and proper nutrition," said Kathy Ruminsky, MS, RD, LD, medical nutritional scientist, Ross Products Division. "Working with a health care professional to develop a management plan is important for the 18 million Americans who currently have diabetes to reduce associated risks such as heart disease, kidney disease and blindness."

Along with unique blends of slowly digested carbohydrates to help manage blood sugar levels, the Glucerna Crispy Snack Bars also include antioxidants, chromium, and protein.

About Glucerna Bars and Shakes

Glucerna Bars and Shakes are offered in a wide variety of flavors and contain carbohydrates that are slowly digested to help avoid peaks in blood sugar levels. Glucerna® Snack Bars, available in crispy or chewy, are great for a mid-morning, afternoon or evening snack to fill the gap between meals as part of an overall meal plan. Glucerna® Meal Bars are designed as meal replacements to help manage blood sugar when you skip or are unable to prepare a meal. Glucerna® Shakes can be used as a snack, a supplement or an occasional meal replacement in conjunction with a prescribed diet. Glucerna® Weight Loss Shakes provide well balanced nutrition as part of a reduced-calorie meal plan to help manage weight and blood sugar.

Glucerna products can be purchased nationwide at pharmacies, grocery stores and major discount stores, and at http://www.glucerna.com. Use Glucerna products under medical supervision in the dietary management of diabetes.

For more information on the successful management of diabetes, including customized meal plans, blood sugar monitoring tips, suggestions for healthy snack and meal choices, and lifestyle changes necessary to lose weight, visit http://www.glucerna.com.

Abbott’s Ross Products Division

Glucerna is part of the Healthy Living family of brands within Ross Products Division of Abbott Laboratories. For years, Ross Products Division has been committed to helping people of all ages meet their nutritional needs. Abbott pioneered the market for adult nutritionals more than three decades ago and today the Healthy Living product line includes Ensure®, Glucerna® and ZonePerfect®. For more information about Abbott’s Ross Products Division, visit http://www.ross.com.

Abbott Laboratories is a global, broad-based health care company devoted to the discovery, development, manufacture and marketing of pharmaceuticals and medical products, including nutritionals, devices and diagnostics. The company employs more than 55,000 people and markets its products in more than 130 countries



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